After much speculation, the General Motors Company has finally revealed its plans for reintroduction of the Hummer brand. But there is a twist, it will not be an SUV like it used to be, its a pickup truck, expected to hit production by the end of 2021.
General Motors is bringing back the Hummer, its military-style SUV. This time it will be an all-electric ‘super truck,’ according to the company. It will have massive 1,000 horsepower, quick acceleration by doing zero to sixty miles per hour in three seconds and gargantuan 11,500 pound-feet of torque. It will be featured in a thirty second ad during the Super Bowl. The truck is expected into production in fall of 2021.
GM is branding the electric vehicle segment as a ‘quiet revolution’. The previous iteration of GM was popular, but got around 15 miles per gallon. High gas prices, stalling sales and GM’s bankruptcy killed the brand in 2009 and the production halted in 2010. The new Hummer Electric is slated to have its global debut in May 20.
With this exceptional power, the Hummer EV dives straight into the center of approaching hyper electric truck battle.
In July 2019, Ford published a video which showed an electric version of its popular F-150 truck towing a train that weighs about 1.25 million pounds. Ford clarified that it was a “one time demonstration” and “far beyond any production truck’s published capacity.”
In November 2019, Tesla debuted its own electric pickup truck named Cybertruck which Elon Musk claimed has towing capacity of up to 14,000 pounds, 800 horsepower, 1,000 lb-ft torque, top speed of 130 miles per hour, payload capacity of 5,000 lbs, battery range of 500 miles and the ability to go from naught to 60 mph in 2.9 seconds. The base model will have a price tag of $39,900 and is slated for production in 2022.
In May 2018, Rivian unveiled its pick-up truck A1T which was later renamed to R1T in November that year. The truck has claimed acceleration from zero to sixty in three seconds, battery range of 400 miles, up to 754 horsepower and 823 pound-feet of torque. The company disclosed starting price of this vehicle to be $69,000 in 2019, but earlier this month it was announced that the base model will have much lower price tag of around $50,000, making it significantly more competitive.
The resurrection of older extinct models is becoming a new trend, including names like Land Rover Defender, Ford Range and Toyota Super that have been debuted in recent years. Ford is also reviving its ancient Bronco SUV which was abandoned by the company back in 1996, its scheduled for launch in early 2020.